Agency Novelus Blog

What Are The Differences Between ATL, BTL and TTL?

ATL (above the line) and BTL (below the line) are the two terms often used in everyday life of media buying and advertising. Do you know exactly what is the difference?

Entering Southeastern Europe And Serbian Market

When interested in foreign market entry and doing business in a certain market, it is of a great importance to reflect on the country’s culture

5 Web Design Trends For 2018

Let’s talk about new upcoming website design trends for 2018. The focus will be on designing simple but powerful websites that are well optimized for mobile devices and user experience oriented.

Are You Using LinkedIn for Networking and Advertising?

In comparison to other social platforms, LinkedIn has become the most suitable social media for making business connections.

3 Tips How to Prevent the Decay of Your Hospital’s Reputation

Reputation is one of the most important components in healthcare organization's success. This blog post includes three very useful tips for improving and maintaining great reputation of your medical or healthcare organization.

Sprout Social: One Tool To Rule All Social Media

This blog post presents a handy tool for managing social media. In case you have more than one social channel through which you communicate with your followers, fans and potential leads.

Boy, How Things Have Changed: Marketing in The 21st Century

Take a stranger, attract him into a visitor, convert him into a lead, close him into a customer and delight him with the future! It is called...