Agency Novelus Blog

Doing business in Slovenia - Market Entry and Negotiations

Slovenia is a rather small market. Although small in a geographical and economic sense, it is quite developed in terms of adopting new technologies and innovative concepts. Anyhow, if you wish to enter Slovenian market, you need to understand Slovenian business style.

Serbian Business Culture and Serbian Negotiation Style

Serbian business style is not a typical one. It is strongly influenced by the history of wars, conflicts and betrayals.

Serbia: Foreign Market Entry

When interested in foreign market entry and doing business in a certain market, it is of a great importance to reflect on the country’s culture